Incredible Dv360 Custom Viewing Ideas . However, the entries you describe do work. There are 3 main types of offers:
Using custom interest segmentation targets a growing audience, while custom intent segmentation is more specific. Copy the sample dv360 Audience Analytics: Intent Custom Audiences report specifically designed to help you reach new customers at the point of purchase.
Download Display & Video 360 Api or Creative directly to Dv360.
Example Copy the audience analysis database dv360.: When selecting a segment. When prompted, select the new data source you created.
The platform gives you an overview of your audience size, gender and age, and your main categories.
On the Audience tab, in the Targeting section, select an ad group, and then select Narrow targeting. User interest segments target the online media they consume or are interested in. In addition, you can use Google's extensive visitor data for free.
However, there are some caveats;
5 best dv360 scouting methods. Affinity Custom Audiences and Custom Intent Audiences are relatively easy to define, with the former being much broader. You can find important audience segments by targeting Google Display and Video 360 line items.
Click "Create" to create a new campaign.
This type of targeting is related to what the target audience already wants to buy. Personalized intent reaches your audience when they make a decision to purchase a product or service. Floodlight can also be installed on the dv360 and used to create audience lists, which means you can offer remarketing to users who click through.
Watch the YouTube video on Custom Audience Intent to learn how to define Custom Audiences and what they want.
You can enter your details such as interests, keywords, websites and apps that are relevant to your audience. By clicking "Display Network Campaigns" in the navigation bar, select one of the active campaigns or create a new one and click "Audience". Custom intent audiences are specifically designed to attract new customers during the checkout stage.
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