Famous Google Customer Match Requirements References

Links to Popular Google Requirements for Email Lists . As always, GDP and data security are very important. In the coming weeks, all dedicated advertisers will be able to use email lists.

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Benefits of using Google Customer Match. Build Your Customer Match Audience First, it allows you to upload an email list of your most important customers to your AdWords account.

Then select "Audience Manager" from the Shared Library menu.


Most people know this as the Facebook habit. Advertisers currently using email lists can contact the relevant account manager or Google Support to see if this is the case. Requirements for using email lists To use email lists, your account must have:

This means sending emails, finding out who hasn't opened them, and then adding those people to your customer pass list.


This can help improve company efficiency and provide a higher return on investment. Unlike its competitors, Google Match has a relatively high barrier to getting customers on board. Comply with all applicable laws and regulations for displaying advertisements on Google Ads.

Despite the above rules, there is still a gray area when it comes to implementing email lists.


Google recently updated its policy on advertising based on customer lists for any company that uses this tactic in its search, YouTube and Gmail advertising campaigns. Google related customer targeting capability. Effective October 22, our Google Ads policies will introduce additional requirements for advertisers using email lists to provide a sufficiently standardized history of their Google Ads accounts.

Google Customer Match can help you sell to people who have interacted with your business, offline or online, through Gmail or Google accounts.


See whitelist requirements. As always, GDP and data security are very important. Preparing correspondence with clients for research.

All compatible advertisers may use mailing lists and mailing lists that are similar in audience to.


If the company has other audiences, the company continues to work with other audiences. If you're entering a new market without a large customer base, using known audience profiles to find similar audiences will help build your brand. How to enable customer matching.

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